040 - How to Make Your Business Come Out of Coronavirus Stronger Than it Came in - Joe Apfelbaum Interview

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Win Win - An Entrepreneurial Community

Business


We focus in today's episode of the Win Win - An Entrepreneurial Community podcast how to make your business comes out of this COVID-19 virus situation stronger than when it came in.  Our guest today is popular author, speaker, trainer, and marketing expert, Joe Apfelbaum (www.JoeApfelbaum.com/), CEO of Ajax Union, a B2B marketing firm based in Brooklyn, NY. You can also check out one of Joe's books, High Energy Secrets, where he writes about how he lost 95 pounds and kept it off, while keeping his energy high (https://www.amazon.com/High-Energy-Secrets-pounds-higher/dp/1948363003).  While most people remain in a fear-focused, hunker-down mental trap, Joe and I talk about how to look for the opportunities, the ways to add value to other people, and rise above the noise and the fear. We cover many different practical and specific ideas for how to do this. A must-listen episode to get yourself in the right frame of mind and "be the light house and keep moving," as my mentor as an EOS Implementer, Jonathan B. Smith, says.