Business
Known as The Dopamine Dealer of LinkedIn & author of ‘Balance is BullSh*t’ . Joshua B. Lee is an Entrepreneur, Business Owner, Author, Keynote speaker, Coach, Husband and Father. In 2003, he built his career in online marketing with clients such as MySpace, Yahoo and Google. Managing over $500 million in advertising spend and controlling over 35 Trillion online impressions. He has built 16 companies from online marketing to coaching to web design and more, but is most passionate about human connections. His current venture, StandOut Authority, is about humanizing your professional brand on LinkedIn through authentic and inspirational engagement. Clients have included Dan Sullivan, Joe Polish, John Maxwell along with companies such as Gartner, Oracle and ADT. He believes there is no B2B or B2C, only H2H, human to human connections. As a father of two and published author, he believes there is no work-life balance but an integrated life based on vision, relationships, health and business. In this interview, he shares his thoughts on why LinkedIn is the best place to have business conversations and foster relationships, how to use LinkedIn to not only grow your audience and engagement, but convert them into brand advocates, and give you the secrets of how to use LinkedIn to build authentic connections and relationships that result in amazing opportunities. Key takeaways Why LinkedIn Social Listening and why it's more important than EVER No B2B or B2C, just H2H (Human to Human) when crafting your outreach Have industry influence that draws in Opportunities Engage with your target audience through human conversation, not automation. Learn More about Joshua B. Lee and StandOut Authority at: www.StandOutAuthority.com Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast