#108: How I moved to a productized business model and why you should too

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Scaling Deep with Lisa Princic

Business


Because the start of a New Year is about planning, today I focus on something which I’ve mentioned before - the benefits of moving your business into one that offers productized services. Having something concrete and defined to sell can really help you move from being a freelancer or a generalist to a business owner, creating packages based on outcomes rather than periods of time worked.  This is something which I’ve done over time with my own coaching strategy business and the clairity it has given me has created a platform where I can go deeper and sell more to more people. Having a defined offer to communicate also makes marketing easier and increases my visibility. In today’s episode I not only tell you the five reasons you should transition into a productized service business but I also tell you how to do it! You can find complete show notes and resources for this episode at scalingdeep.com/productized-service-business.