115. 5 Packaging Design Secrets To Drive Sales with Asha Mody

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Food Biz Wiz

Business


Today's Food Biz Wiz Podcast guest is Asha Mody, the Founder & Chief Creative Officer and educator at Mindsy Design Studio.  Asha joins us with a wealth of knowledge and insider information on what packaging stands out on the shelf and why you need to prioritize this to grow your sales.  In today's show, we talk through Asha's five packaging secrets that will help increase your sales!  We’ll cover: Telling your brand's story through your packaging. How to make sure your packaging is easy to understand.  How to make the most of the space you have. How to create positive tactile experiences for consumers with the right material. How to achieve packaging that is both practical and functional for your product. All of these steps are essential to achieving the level of success that powerful and effective packaging promises! Click here for the full show notes, a link to a packaging design course with Mindsy Design Studio, or join our Food Biz Wiz Facebook group! Have additional questions about how to create the right packaging for your product? You can connect with Asha @mindsdesignstudio or shoot me a DM @itsalliball  on Instagram! This episode is sponsored by my Retail Roadmap! It's more important than ever to know what it takes to get ON the retail shelf - be it a physical or digital shelf -, and have high sales once you're there. Find my free, nine-step guide to building a brand that flies off the shelf by clicking here.