[157] Bootstrapping A Premium Brand With David Wolfe From Olivers

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Wavebreak Podcast: Grow Your Shopify Store

Business


It’s easy to follow the typical DTC playbook, but the ones who end up winning are the ones who break the rules.In today’s episode we’re talking to David Wolfe, CEO and Founder of Olivers Apparel.David gives us the perspective of a premium brand thriving in 2020, doing it their own way. We talk about tips and tools for bootstrapping a business, growing it to 7-figures, along with his retail and marketing strategies going into 2021.This episode acts as permission for business owners to do what they feel is right for their business, even if it means breaking the typical rules of the DTC playbook.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:Q4Method.comWavebreakPrivate email list for ecommerce leadersOlivers ApparelBook an intro callLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.Justuno - The best tool for conversion rate optimization is Justuno. Justuno customers see a 135% lift in revenue in the first year of using the platform thanks to features like their AI-powered upsells and cross-sells, and advanced targeting rules for tailored promotions to high-intent traffic segments. Sign up for a free trial and get 20% off your first year by using code WAVEBREAK.