3. Generation Z Characteristics & Shopping Habits

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Move over, Millennials! With a spending power of nearly $143 Billion and accounting for almost 1/3 of the US population, Generation Z is a force that cannot be ignored [1]. We discuss Gen Z shopping habits and characteristics, and how agencies and store owners can appeal to them authentically through eCommerce and branding. - If you enjoy our content and want to see more, please consider giving us a follow and leaving a review. Positive or negative, feedback means the world to us! - Avex Designs is an eCommerce web design, development, and growth agency. If you want to learn about services or are interested in a partnership, please check out our website - Be sure to follow us on Instagram @avexdesigns - Also, feel free to connect with us on Linkedin: John Surdakowski, David Anzalone