Arts
We all have our superpowers. The set of unique experiences we have that make us uniquely suited for specific things. Often, our superpowers come from the combination of many different skills. Now, in our world, the world of immersive entertainment; theater and marketing may seem like an obvious combination. But Ross is a perfect example of the way in which these skill sets can come together to become greater than the sum of their parts. Theater and Marketing, at their core, have one essential but elusive thing in common. Connection. In the next two episodes, we talk about how the combination of these two abilities led Ross Tipograph to found 8 players, work on 4 experiences for amazon studios, work with the experiential marketing powerhouse, Giant Spoon, and to represent the experiential and immersive world on the Forbes 30 under 30 list in 2020Selected Links:Ross Tipograph-Linkedin-Facebook-Instagram8 PlayersForbes 30 under 30Giant SpoonHBO’s Sharp ObjectsWindy City PlayhouseInfluences and inspirations: ScreamInfluences and inspirations: Haunted Mansion RideBook: The Haunted Mansion: Imagineering Book: How to operate a financially successful haunted house New York Immersive NightShow Notes:Ross’ chosen Fictional world to live in [2:44]Why we rescheduled [4:32]Ross awarded Forbes 30 Under 30 [6:02]Ross Tipograph: Origins [7:29]Disneyworld and the haunted mansion [9:20]The 2013 turning point [11:00]Creating 8 Players [13:40]“Sometimes it takes busting open a door” [16:23]Make it Immersive! Sharp Objects [20:00]2 ways to make a small audience work [27:12]