Business
New podcast episode:
3.5X Podcast#068“This is the moment to start a business!"Wilfred Emmanuel-Jones aka THE BLACK FARMER
Please view here: https://youtu.be/eunhx69Awqw
This week we chat to Wilfred Emmanuel-Jones MBE aka THE BLACK FARMER!
We were really excited to speak to this passionate and lively entrepreneur. Wilfred is such an interesting character with bags of life experience, stories and a diverse pathway into his current business venture: The Black Farmer brand which makes premium farm food and drinks.
"The key thing in achieving anything you want in life is, first of all, having the audacity to dream it!"
His entrepreneurial and life journey has seen him born in Jamaica, grow up in Birmingham, get kicked out the British Army, start a food & drink marketing agency, work in the Television Industry, Owning his own piece of countryside and farm in Devon on the South Coast of England, battling with health issues, starting the Black Farmer Brand and much more!
"I always embraced being an outsider"!
Wilfred Emmanuel-Jones was born in Jamaica and his family came to the UK in the Windrush years in the 1950s. Brought up in inner-city Birmingham, he fulfilled his childhood dream to own a small piece of the British countryside, and when he turned 40 he bought his farm in Devon.
Inspired by this and his love and support of British farming, he launched The Black Farmer brand. But he didn’t stop there. He wanted to be sure that The Black Farmer brand not only celebrates British farming by using only British meat; but also supports the increasingly large community of people who have Coeliac disease, or a wheat and gluten intolerance.
See the business here: https://theblackfarmer.com/
Dream early! because it takes a long time to achieve your dreams!
In this episode we cover:
Covid19 & the opportunity to do things differently
His battle with Leukemia & stem cell transplant
Entrepreneurial spirit
Having a dream and focus
Culture
Product development and idea generation
Brand name
Guardian Angels
The British Army
The BBC
Uncertainty
Failure as a positive
Taking risks
Research, data and having vision
His book: Jeopardy - The danger of playing it safe!
Eccentricity and the status quo
Forward momentum and not the past
Self belief and Freedom
Black History Month
Giving back to inner city communities by showing them countryside life through schemes.
Diversity
Wilfred has been ever so kind and given us a signed copy of his book to give to one of our listeners. Get to our social channels to learn more. We hope you enjoy the episode and please subscribe to our podcast.
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