Education
In this episode, I am going to dwell on the fact that providing more value doesn't guarantee that you’ll close the sale. The talk features what emerged from a discussion with a coach who was killing herself trying to close sales by adding more value.Picture this scenario: What a closer X offers is way above the value of the current cost of a product or services on offer. The closer thinks somebody wanting to jump in is going to make a purchase, but that doesn't turn out to be the case. X struggles with why people aren't closing. Is that you? If yes, I've got some sound advice, so stay tuned.Key Takeaways:A coach unable to close her deals despite providing more value (2:27)Ferrari versus Dodge Challenger: It’s about the "perceived" value (6:06)Don't be stuck with a cost-value proposition spiraling in the head (8:27)Commitment closes sale, but it doesn't have to be on your part (10:27)Doing the research to understand what your offer entails (13:29)Building conviction and trust after you've sold a person (14:31)-- Additional Resources:The Legendary Closers Facebook GroupUnlock the Secrets to Closing Your Prospects -- You can find the podcast on Apple, Google, Spotify, Stitcher, YouTube, or wherever you listen to podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts!