In this episode, Tracey and Myles revisit something that Sachin Wadhawan of BigCommerce said in Episode 43 of the podcast.  Topics covered include B2B Ecommerce, B2C Ecommerce, and how the two are converging on each other at a rapid pace. For more on MoJo Active's Ecommerce capabilities, visit https://www.mojoactive.com/ecommerce 

Integrate & Conquer

46. Going deep vs. Going wide with Ecommerce

Too often, marketers silo their approaches to be either digital or traditional. However, the worlds of marketing and advertising rarely operate in such a black and white fashion. This podcast will expose you to a mix of new ideas from the frontiers of digital marketing, as well as fresh takes on tried and true, traditional techniques. By integrating these two mindsets, you can truly conquer your business goals. Integrate & Conquer is a production of MoJo Active, a full-service marketing agency located in Watsontown, Pennsylvania. Hosted by Myles Biggs and Tracey Johnston.

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Integrate & Conquer