7: Sarah Santacroce | The Most Misunderstood Social Network

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Smash The Bottom Line

Business


Many entrepreneurs think they shouldn’t be on LinkedIn, feeling like it’s more for corporate decision-makers and executives. Sarah Santacroce says if that’s your attitude, you’re leaving money on the table. Sarah, who helps business owners around the world refine their LinkedIn approach, shares tips for “finding your tribe” (i.e. potential clients, customers, and partners) on this business-oriented social network.