We’re broadcasting LIVE from SEAT Conference 2019 at the Daytona International Speedway! We’re joined by the Manager of Business Intelligence at the Chicago Fire Soccer Club, Hart Zwingelberg. He’s here answering all our questions on managing the gobs of data the Eastern Conference MLS team pulls in. In this episode, we cover skill development, dynamic ticket pricing, SEAT Conference and more.

Inside Sports Business Intelligence

9: BI and Marketing Coordination: Making a Gameplan w/ Hart Zwingelberg

Inside Sports Business Intelligence is a podcast dedicated to the data, technology and analytics used by the business side of sports. Whether you’re looking to learn from industry experts making data-driven decisions, discover new ways executives are using analytics on a daily basis, or simply figure out how to leverage the power of business intelligence in your organization, this is the podcast for you. Each episode features topics like: sports business, analytics, business intelligence, sports marketing, big data, CRM and more.

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Inside Sports Business Intelligence