A258 - Is Instagram a better vehicle for visibility? Sales?

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Ask Rezzz

Business


You have to remember that it's a social network, the key word here is "social". That lends itself to the awareness stage, or visibility as this person puts it. That doesn't mean you can't use it for sales, but from my experience, sales need to be at a deeper level on the platform, say in DMs, Lives, IGTV and that sort of thing. I say "it depends" also because I think the product/service you are selling has to make sense to where the person is on Instagram.