Alan Katzman - Founder & CEO of Social Assurity

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Bench Banter by Boomerang Parental Control

Kids & Family


Alan Katzman is a Social Media Strategist & Educator and the Founder of Social Assurity. Alan shares how post secondary schools use various analytics and KPIs to assess the chances of a student applicant accepting their enrolment. Alan goes into great detail in how schools assess student prospects and how they chose them based on various criteria including their social media accounts. In the current landscape we are in, many kids are graduating with a potential challenge to get the grades wrapped up for acceptance in their post secondary program of choice. Alan shares more on how schools will still want these students and how our public schools are already showing some proactive at home programs to allow kids to continue their education online. Social Media provides great insights into a kids’ character and being. Post secondary schools like Colleges and Universities are looking to these platforms to see what kind of person your child is as part of their application process. Alan trains and teaches students the essentials of social media (equivalent to driver’s education) but more importantly suggests kids tell their story, share their character, their achievements and their commitment to a cause. Content that highlights you as a human being.