Are You Drowning in Busy?

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Entrepreneur with Diane Moura

Business


One of my favorite animated movies is “Up”. The distracted dog cracks me up! OK, the story is sweet too but I love the dog. He reminds me of shiny object syndrome, that entrepreneurial killer weakness of unfocused distraction from the core goal that can kill a business.  As I speak with other entrepreneurs, especially since the pandemic and every one going online, almost without exception they talk about how busy they have become.  So busy in fact, that despite spending more time working from home, they seem to be spending less time with their families.  They’re definitely working harder, but they aren’t always making more money, which tells me that they probably aren’t being more productive.