Australia didn't go to the races

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TalkTrack

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The Melbourne Cup. Yet another public holiday for Victoria, an afternoon off work for the rest of the country and an absolute mystery to the rest of the world.This year the Melbourne Cup attracted more than a crowd to the races – controversy over the treatment of retired horses, discussions about gambling and the six horses that have died since 2013 participating in the Cup caused a large number of Australians to say nup to the cup. Join Susan Redden-Makatoa, Executive Director at Temple Search, Benjamin King, CSR and Public Affairs Manager at Finder and TalkTrack host Shane Allison, CEO and Founder of Public Address as we dive into the controversy, tackling the communications response, what employers’ actions demonstrate about the cup and how a company’s operational response about these issues can speak volumes about their purpose.