Avoiding the Pitfalls of Growth

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Mid Market Matters

Business


Joining the podcast from Babraham in the UK, freelance writer and author Jan Cavelle joins this week’s instalment. As an author, Jan specifically focusses on avoiding the growth pitfalls, something she writes about from personal experience. Jan originally started writing concerning the realities and truths of running a business as an entrepreneur back in 2008. Since then, she has written articles for countless publications, spreading her wisdom, knowledge and latest trends all things entrepreneurial.Jan strives to help entrepreneurs scale their businesses, providing advice from what she has learned from experts, and her own successes and difficulties. Her first book, Scale For Success, can be pre-ordered here, and more of her articles can be found on her website. For Jan, strategy is a hugely important issue. She has found many people focus too much on growth.Jan advocates that if you try to grow without strategy, you have none of the frameworks in place to sustain that growth, most importantly the people. With all her research for her book, Jan found people to be the most common denominator. You don’t have to just plan ahead, you have to find the right people to have in place ahead of the growth, and this order is essential for sustained growth.