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Baal or Baalim was the name of the supreme god worshiped in ancient Canaan and Phoenicia. The practice of Baal worship infiltrated Jewish religious life during the time of the Judges (Judges 3:7), became widespread in Israel during the reign of Ahab (1 Kings 16:31-33) and also affected Judah (2 Chronicles 28:1-2). The word baal means “lord”; the plural is baalim. In general, Baal was a fertility god who was believed to enable the earth to produce crops and people to produce children. Asherah, or Ashtoreth, was the name of the chief female deity worshiped in ancient Syria, Phoenicia, and Canaan. The Phoenicians called her Astarte, the Assyrians worshiped her as Ishtar, and the Philistines had a temple of Asherah (1 Samuel 31:10). Because of Israel’s incomplete conquest of the land of Canaan, Asherah-worship survived and plagued Israel, starting as soon as Joshua was dead (Judges 2:13). Asherah was represented by a limbless tree trunk planted in the ground. The trunk was usually carved into a symbolic representation of the goddess. Because of the association with carved trees, the places of Asherah worship were commonly called “groves,” and the Hebrew word “asherah” (plural, “asherim”) could refer either to the goddess or to a grove of trees.