Business
In this episode, Brianna interviews Alisha Jernack, Senior Manager at Mazars USA LLP and graduate of our Transformational Leadership Program™ (TLP)about her personal business development strategy. After TLP, Alisha completed our Rainmaker Development Program® (RDP) and has made business development a regular part of her daily work and professional goals. In this episode, she shares how her rainmaking efforts began and provides ideas for others hoping to get more involved in developing business for their firms. She also speaks to the importance of choosing strategic activities that align with your service line or industry focus. Tune into this discussion to discover how you can create your own personal marketing and business development strategy that leads to more revenue generation for your practice and firm. And, be sure to read the show notes for this one, where Alisha shares how she’s been developing her brand and increasing her visibility during the COVID-19 crisis.