Business
One of the first things discussed when the pandemic hit was the health of the business. For many, that measure of health focused on two stakeholders: existing customers and current employees. Yet, the reality is often times the customer experience is at odds with the company’s culture. As you can imagine, this can have a ripple effect detrimental to an organization’s success. Imagine how a disengaged employee interacts with a customer who needs something resolved. Or imagine your customer getting wind of internal turmoil due to poor culture. As we continue to tighten budgets and evaluate every expense, exceptional customer experience cannot be jeopardized due to a lack of engagement. In this week’s bite-size we’re talking about breaking down the silos between these two foundational aspects of any business. Sharing his thoughts is the CEO of Emplify, Santiago Jaramillo.