Caring for Your Living Organization

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Working on Purpose

Science


A paradigm shift in business is urgently needed, especially on the heels of the pandemic that has served as a major wakeup call and has helped us understand the inextricability of environmental context in operational health. Having a static purpose statement is wholly insufficient to steward an organization to vibrancy. Instead, we need leaders who recognize that the organizations they lead are living, breathing, and growing organisms that must be cultivated to become agile, fluid, and adaptive. The shift will be very uncomfortable and likely painful, as growth always is.