Business
David Meerman Scott is a best selling marketing author and speaker and thanks to Jim Stewart who helps keep David at the top of Google with StewArt Media he stopped by to chat with The Blokes on a recent visit to Melbourne. Here is what we learned from David Meerman Scott in this podcast How David became a "accidental marketing strategist" Why David's book "The New Rules of Marketing & PR" became his platform What David has learned travelling to over 100 countries Why David's speaking coach has improved his speaking technique How David prepares to deliver keynotes and speeches for a variety of clients Amazing story involving Steve's fridge and tumble dryers in China Why David is always checking Google News Why Taylor Swift gets a mention and which Bloke is a Swiftie? Got more feedback, please email sean AT sportsgeekhq.com or tweet @BeersBlokesBiz or @seancallanan. Some insights & links from this podcast Follow David on Twitter @dmscott and on Linkedin David’s Blog - http://www.webinknow.com/ David’s Books - http://www.davidmeermanscott.com/books/ The New Rules of Marketing & PR The New Rules of Sales & Service Marketing the Moon :The Selling of the Apollo Lunar Program Real-Time Marketing & PR Newsjacking Marketing Lessons from the Grateful Dead David follows these two blogs religiously Seth Godin Bob Lefsetz - The Lefsetz Letter How Beko develops products global consumers are eager to buy Taylor Swift tumblr post on Apple and Bob Lefsetz's take The beer we drank was from Atomic Pale from Gage Brewery Related episodes 40 - Public Speaking 22 - PR with Trevor Young 25 - Content Marketing - Tell Your Story 53 - Behind the Book - The Great Fragmentation 56 - Valerie Khoo - Business Storytelling iTunes reviews - 76 listeners have left an iTunes review for the podcast - THANK YOU read them all here Got a question? Tweet the Blokes or @BeersBlokesBiz Let us know in the comments or on Twitter @BeersBlokesBiz or on Facebook with your opinion. Connect with these Blokes The blokes on this podcast were: @seancallanan from Sports Geek and SeanCallanan.com, and Sports Geek Podcast @SteveVallas from HONEY and soon to launched business.... @jimboot from StewArt Media David Scott (@dmscott) from DavidMeermanScott.com Thanks for review A fantastic Australian podcast in iTunes by GxJ from Australia I went to their launch recently, and I've listened to their archive, these guys are incredible. I gleaned more wisdom from them in one episode than I did from loads of other business podcasts. It's fantastic. Download it. Now. View and share this review Join the BBB Army Are you on Facebook? Like BBB here and join the BBB Army Facebook group to chat with guests and listeners. Download episode below but we'd prefer you to subscribe in iTunes, Stitcher, Soundcloud or this feed if you don't use iTunes. Don't forget you can get these show notes via email subscription. Let us know your thoughts in the comments