Business
Hey welcome to another episode of Escape The Rat Race Radio, my name is Christian Rodwell and this week my guest is Dennis Yu.If you’ve ever tried to run Facebook ads for your business then you’ll know that it can be pretty overwhelming knowing what type of objective to choose, who to target and how to make your ad compelling enough for people to click and engage. It’s super easy to spend hundreds of pounds or dollars and not see any tangible result in terms of sales.Dennis’ message is one of simplicity and going back to marketing basics - you have to move your prospects through a funnel which begins with running ads specifically to create awareness of you, then to engagement before the final stage which is where you convert your prospect to a paying customer.In today’s episode, you’ll hear Dennis share what he believes is the best way for an employee to transition successfully from a full-time job to work for themselves, and why you shouldn’t quit your job until you’re making enough money to cover all of your expenses in your new venture. We also dive into some of the fundamentals of marketing and what you need to do in order to start running successful campaigns on facebook that will help you build your brand and get your potential customers to know, like and trust you enough to be ready to buy. OK let’s do this! Let’s head over to today’s conversation with the CEO of BlitzMetrics, Dennis Yu.This Week’s FreebieThe One-Minute Video Course - Use one-minute videos to drive sales, build your brand and magnify your own PRDownload the course by visiting www.etrr.online/podcast94Guest Details:Dennis Yu WebsiteDennis Yu Twitter ProfileDennis Yu LinkedinDennis Yu InstagramBlitzmetrics - Digital Marketing & Facebook Advertising Connect with Escape The Rat Race [#ETRR]:Official WebsitePrivate Facebook Group‘Sack Your Boss: The Ultimate Guide To Escape Your 9-5’ - [Book] Out Now!Thanks so much for joining us this week. Have some feedback you would like to share? Send us a messageIf you enjoy listening to our show every week, please leave us a review on iTunes! (It really helps spread the word ;)