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This question gets brought up often when people are discussing their plans to open a coffee shop. The answer, as you might expect, is not as easy as saying yes or no. Ultimately we need to explore what is behind the question. Why is it being asked and how can you answer it for yourself. Today on Shift break I will be giving you my perspective on this question in hopes that it encourages you to pursue the best paths of preparation for the coffee journey ahead. Related episodes: 283 : 5 Bad Reasons to Open a Coffee Shop 269 : What to Focus on after you Launch 258 : Prioritizing your Mental Health in the New Year w/ Dr. Lara Pence 253 : Mindsets that Sabotage Success Interested in consulting or coaching? Reach out! chris@keystotheshop.com Visit our amazing Sponsors! www.prima-coffee.com/keys www.pacficfoodservice.com www.coffeefest.com