In this episode, GLC discusses desire and desirability with Executive Life Coach at the Asian Leadership Institute, Gaston Schmitz. Learn about desire, purpose, and the difference between a bad 'no' and a good 'no'.

GLC.LIVE—Business Beyond Design

E13 Desire Vs Desirable

Why do design-driven companies perform so well? Why do we spend more on product that make us feel like a part of a movement? Why does design thinking not go far enough? Join GLC—a Hong Kong-based educator, design entrepreneur and best selling author—as he challenges designers, creatives and entrepreneurs to unravel the complexities between business and design. Learn not just about business design, but strategy, efficiency, empathy, creativity and purpose, and how they can help you become a better designer and entrepreneur.

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GLC.LIVE—Business Beyond Design