Encore: Learning from NetFlix: Disruption as a Force for Creative Change

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Inside Transformational Leadership

Education


When Netflix started out, it leased a warehouse from the US Postal Service for its inventory of movies and TV shows. Today, content is provided online. Regarded as a leader of innovation in the entertainment industry, Netflix has disrupted not only its business model and an entire industry, but also its own thinking. No longer is Netflix just streaming content--its creating its own shows. And just last week, Netflix expanded from 60 to 190 countries, streaming its content to the whole world. As vice president of product innovation, it is Todd Yellin's job to understand what Netflix's 70 million global members are watching. Offering thousands of titles, Netflix works hard to make content discovery easy, putting the right title in front of each member at the right time. Join Host Kate Ebner as she explores with Todd how to understand disruption as a catalyst for creativity, innovation and breakthroughs--and what he has learned about the power of disruption for a leadership team.