EP 3 Audrey Migot Adholla | Talking finding clarity and finding brand focus and managing a business during a global health crisis

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Behind The Design

Business


This is episode #3 where I am joined by jewellery designer Audrey Migot-Adholla. ABOUT AUDREY: Audrey is the founder of Yala Jewellery an award-winning made in Kenya jewellery brand. In our conversation we talk about the meaning of sustainable luxury, collaborating with her artisan producers across continents, managing a business during a global health crisis, her thoughts on the spotlight being shone on black creatives a result of Black Lives Matter. We talk about: Juggling all the hats in business What led her to start a jewellery brand What it is like working the 9-5 then 5-9 The role of mentors in helping her to start and grow her business Finding brand focus and how she did that Managing time and energy while going through the process Perfection - outsourcing weaknesses as much as she can Successfully working and collaborating with artisans Harnessing the power of networks to find people to work with Making the partnerships work across different continents, the role of technology, working out what can be done, and managing quality control Her sampling process The importance of sustainable luxury Getting Certified B Corp Managing Logistics Managing a business during a global health crisis The impact of BLM and the conflicted feelings as a result of the increased attention on black creative businesses How to stay the course   Links and resources mentioned in this episode: Etsy The Wayback Machine London College of Fashion Shopify WhatsApp Certified B Corporation The Guardian Newspaper Ella’s Kitchen Companies House What it feels like to keep a small business going during a global health crisis @influencerpaygap Where you can go to find out more about Audrey and Yala Jewellery: www.yalajewellery.com @yalajewellery   Get the full show notes at: www.atelier55design.com/podcast    Behind the Design is brought to you by atelier 55 Continue the conversation, follow atelier 55 on: Facebook: https://www.facebook.com/atelier55design/ Instagram: @atelier55design Pinterest: https://www.pinterest.co.uk/atelier55design/