Business
Founded in 2015, cannabis accessories company Hemper has quickly become an industry leader - and all thanks to their monthly subscription box. Here to tell us about it is Bryan Gerber, CEO of Hemper. Learn more at www.Hemper.co Key Takeaways: [1:56] An inside look at Hemper, a premium monthly subscription box for smoking essentials [2:25] Bryan’s background and how he got into the cannabis space [7:39] How influencer marketing helped Hemper get its start [10:59] Ways in which Hemper uses their subscription box to collect real-time data on customer behavior and preference [21:39] How COVID is affecting the community aspect of smoking and ways in which Bryan plans to bolster that community virtually [26:55] How Hemper became one of the largest pre-rolled cone manufacturers in the world [38:01] Why Bryan believes you must control the price in order to secure your place in the market [40:56] Hemper’s goal to be a leading manufacturer in other smoking accessory products [41:46] Where Hemper currently is in the capital-raising process