Business
"When you're naive to the fact & you're just so confident that you can make anything work, that sometimes gets you started, & then you have to just roll with the punches because.... business is tough" The Acai Brothers franchise reached over 25 stores across the country at its peak, & is currently Australia’s leading superfood bar franchise. For this episode, we sit down with co-founders Ben Day & Sam Carson to discuss their origin story, the importance of risk taking & how they managed to successfully grow a nationwide 20+ store franchise. To learn more about Ben & Sam, you can follow them @acaibrothers, @ben_acaibrothers & @sam_acaibrothers. If you’d prefer to watch instead of listen, head over to my YouTube channel @carterlagana. Timecodes: 9:05 | The relationship between sport & entrepreneurship 20:25 | Elite university athlete day in the life 23:51 | Thoughts on university 29:06 | The power of putting yourself out there 34:04 | Customer retention vs acquisition 40:03 | Why Ben & Sam decided to partner up 44:03 | How to find the answers Google can’t provide 47:16 | The day Acai Brothers was born 50:05 | How much Acai Brothers cost to start 57:06 | Sam’s biggest piece of business advice 1:01:33 | Relationships & entrepreneurship 1:05:54 | The importance of sacrifice 1:14:27 | Why franchising 1:19:31 | The current state of Acai Brothers 1:25:11 | The impact of a strong personal brand 1:28:30 | Advice to 18-year-old selves Credits: Filmed & edited | @blakegannon Produced | @menaxalexander Photography | @flynngraham_ Set | @harryfairman Crew | @nathantartaglia If you’d like to keep tabs on what I’m up to, you can find me @carterlagana on all social media platforms.