Business
Do you want to build your own successful podcast? Or just want to learn more about its future in India? We're kickstarting our podcast talking about podcasts! Listen to the brand new episode of Pepper Spotlight with the head of Indus Vox Media Podcasts - Amit Doshi
Amit Doshi is someone who is obsessed with gin, scrabble, and creating podcasts. This man who survives on coke and American football believes that Indian podcast industry is in a rapidly growing phase. In this episode we probe into his brain and find out the insights of the podcast industry from the expert himself.
IVM Podcasts have produced shows in different genres such as comedy, marketing, entertainment, politics, travel, entrepreneurship, poetry, and the list goes on. Reason being that podcasts work in all kinds of categories. Amit reveals that the thought that podcasts can only work in particular genres limits the growth of audio content.
Amit also thinks that there won’t be any demand if there isn’t a supply. He also says that in India, the lack of supply has been a major issue. The aim is to create as much supply as possible at a reasonable cost when it comes to production perspective. Hence, this is our approach towards this business. Also, we make sure we cover the interests of as many people as possible.
You can connect with Amit on Twitter for further questions
If you have any suggestions about whom should we interview on this show, please feel free to DM us directly on Instagram @pepper_content
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