Episode 3: Unpacking Organic, Paid, & Earned parts of a Converged Media Strategy

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In less than 3.5 minutes, decipher the three main acquisition media buckets: ✔️Organic media ✔️Paid media ✔️Earned/Own media   Learn why a converged media strategy is critical to meet customers in their journey. Please take a listen and I would love to hear about your experiences with executing a converged media strategy.