Arts
In this episode, we are joined by Dwight White who is a multi-disciplinary creative. He uses his ideas and strategy that originate by thoroughly understanding how consumers think and make decisions in regards to brands, products and the arts. He utilizes insights to inspire, innovate and maintain relevancy with culture through creativity. He has worked to build strategies for growth with organizations across industries by understanding complex societal structures and the current behaviours of consumers. With a background in Marketing and Consumer Insights, White has been inspired by the ways in which one can capture truth visually to engage and connect with the people. He loves the challenge of taking the consumer beyond just seeing the art - he believes they should feel it. His confidence and commitment to his craft are inspiring as he embraces his function in society to document the history of connected cultural experiences through art.