Episode 4: A/B and Multivariate Testing Applied in Social Media Marketing

Share:

Listens: 0

Own Social

Business


In less than 2.5 minutes, get the gist of A/B testing and multivariate testing in social media marketing:  ✔️A/B or MVT on ad copies ✔️Elements of an ad copy ✔️A/B or MVT on audiences including earned audiences Learn how to apply A/B testing and multivariate testing to understand target audiences better. Make data-driven decisions to create performance-driven content.