#4 Every Launch Is a Movement

#4 Every Launch Is a Movement

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How do you tell your company’s story in a way that resonates with customers? In this episode, we learn marketing lessons from a failed Silicon Valley pioneer and two entrepreneurs who gained major success with minimal marketing budgets.This episode features:Chodi McReynolds, former Vice President of Operations at Osborne Computer CorporationJohn C. Dvorak, author of Hypergrowth: The Rise and Fall of Osborne Computer Corporation and host of No Age...
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How do you tell your company’s story in a way that resonates with customers? In this episode, we learn marketing lessons from a failed Silicon Valley pioneer and two entrepreneurs who gained major success with minimal marketing budgets.This episode features:Chodi McReynolds, former Vice President of Operations at Osborne Computer CorporationJohn C. Dvorak, author of Hypergrowth: The Rise and Fall of Osborne Computer Corporation and host of No Age...
Read More