Fighting human trafficking with great coffee - Bryn Frere-Smith

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It's disappointing if an important cause is let down by a poor product. Bryn Frere-Smith's coffee contributes to addressing terrible issues – but he’s emphatic it must taste amazing too.Bryn is founder of Blue Bear Coffee which uses its profits and profile to support organisations fighting human trafficking and caring for survivors.After leaving the Metropolitan Police he worked in 'close protection' for some of the richest people in the world. But he needed to find his purpose. This took him to 12 challenging months with the International Justice Mission, an organisation fighting modern-day slavery and human trafficking.We can't all be charity workers supporting survivors of horrific exploitation. But we can contribute through every day purchases, and Bryn's experience led ultimately to launching Blue Bear, the trading name of The Justice Business Community Interest Company.Why coffee? It's a product notorious for poor treatment of its supply chain. Blue Bear also works to support growers and farmers. Bryn explains how.Also in this interview: what's the worst thing anyone could say to Heidi?ADVISORY: This interview includes content about working with survivors of exploitation and abuse which some listeners may find distressing.Timings:0 - 1:00 Introduction1:00 Bryn’s background and why he left the Metropolitan Police Service2:15 Running Norfolk’s least successful security company then becoming a bodyguard 'for the 0.1%'3:15 Feeling lost and looking for a purpose3:45 What is the International Justice Mission?4:22 Off to the Dominican Republic for a particularly difficult project investigating the sexual exploitation of children6:00 A six-year old girl's horrifying experiences and her teddy-bear tale led Bryn to start a teddy-bear fund10:00 Keeping the momentum and launching Blue Bear, now two years old in September 202012:00 Why coffee? Bryn wanted to demonstrate it was possible to run a coffee business which doesn't exploit people15:07 How Blue Bear is sold16:30 Breaking the disparity between good cause and pants product17:45 A confession and the worst thing Blake could ever say to Heidi…18:41 Heidi finds a solution19:34 Why and how Bryn plans to scale-up Blue Bear21:00 Other organisations addressing human slavery and trafficking22:11 How to buy Blue Bear coffeeWhat next?The International Justice MissionBlue Bear CoffeeBryn’s own Justice and Coffee podcastHeidi's new book shares everything she knows about impact measurement and management – and how to implement it in your organisation. Order your copy of Impact First – The Social Entrepreneur's Guide to Measuring, Managing and Growing Your Impact at https://www.makeanimpactcic.co.uk/my-book-impact-first