Flexible MBA + Digital Marketing: William and Mary's Data-Driven Approach

Flexible MBA + Digital Marketing: William and Mary's Data-Dr...

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A major hurdle in marketing MBA programs is reaching and engaging busy working professionals. These nontraditional students have specific needs – especially when it comes to preferred communication platforms. When William and Mary College – Raymond A. Mason School of Business revitalized our Flexible MBA program, we knew we needed to think big (and local) in marketing to prospective students. Mariah Obiedzinski, Director of Content at Stamats, in...Read More
A major hurdle in marketing MBA programs is reaching and engaging busy working professiona...Read More