Follow My Lead – Insights for 20/20 Lead Management

Follow My Lead – Insights for 20/20 Lead Management

CRM Radio by GoldMine

Share Podcast:
CRM Host Paul Petersen and Sales Lead Management Association founder Jim Obermayer discuss the modern definition of Sales Lead Management, how some companies are separating themselves from being defined as CRM solutions and what salespeople expect from marketing and sales management.  They discuss the crowded fields of CRM, Marketing Automation, ABM, and the resurrected field of sales lead management. Obermayer is also the President of the Funne...Read More
CRM Host Paul Petersen and Sales Lead Management Association founder Jim Obermayer discus...Read More