Business
...YOU could be in the top 25% of podcasts... Our guest is CPA-turned-podcaster David Spray. He's a Texas-based serial entrepreneur who recently started a pair of businesses with podcasting at their heart. He talks about why having a podcast is almost like having a superpower, about the 50 ways podcasting can benefit a finance professional, and about why he launched a podcasting-for-CPAs service. Talking Points. These are some of the topics we discussed in this episode. Why having a podcast is like having a superpower. Relative to blogs, websites and videos, podcasts are the rarest form of online content. The swing from DIY to DFY How consistency could get you to the top 25% of podcasts. The playing field is still relatively open and if you work in a specialized niche, you might be the first and maybe only person in your space to have a podcast. Why start a podcast (we can think of fifty). Our Guest. David Spray launched his first podcast in 2019 and a second podcast earlier this year. He received a BBA in Accounting from the University of Texas at Austin in 1987 and an MBA from the University of Houston in 1991. Resources. Use these links to find out more about this topic, or to access free and paid-for resources to implement in your own team or organisation. Are you a good candidate to start a podcast? Find out with this 8-question self-assessment at YourPodcastScore.com. In 2018, the AICPA & CIMA's Journal of Accountancy, published a 10-step guide for CPAs to start their own podcast. Have a look at fifty ways podcasting could benefit your practice. YourPodcast.team/50benefits Hear previous episodes of our podcast which focus on accounting professionals who are using podcasts in their practice. Share. Know someone who should hear this podcast? Click on these links to automatically share this episode with colleagues and friends. Recommend it to your LinkedIn connections, send to Twitter, auto-share on your Facebook page, or simply tell someone via email. Social. Use #GoBeyondDisruption, @AICPANews or @CIMA_News. About Our Podcast. These conversations with expert guests are recorded by different members of the AICPA & CIMA team from our offices around the world. While the sound quality may vary, we hope that the insights will be consistently useful. Get in touch. How did you discover our podcast? Where do you listen? What would you like to hear more of? Finance pro or not, we're keen to know what you think. Email us here. ©2018-2020 Association of International Certified Professional Accountants (AICPA & CIMA)