In this episode, we talk about how B2B companies can drive leads from search engines and break down what's currently broken. You'll learn new tactics, hear a fresh perspective, and understand the value of a three-pronged approach to B2B marketing.

What's Next: A Digital Marketing Podcast for B2B

Generating B2B Leads from Search Engines

What's Next is a weekly digital marketing podcast hosted by Garrett Mehrguth and Tanner Shaffer the co-founders of Directive Consulting. If you are in B2B and wondering how you can increase your organic rankings, drive more leads from PPC, grow your social presence, or improve your content marketing then this show is for you. Pulling from a large portfolio of B2B clients, we discuss tried and true tactics as well as deliver a fresh outside perspective for in-house marketers. B2B marketing topics covered include: SEO, PPC, Content Marketing, Social Media, and more!

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What's Next: A Digital Marketing Podcast for B2B