Miscellaneous
In this Just Go Play podcast episode, Daryl Devonish and Taryn Lipschitz speak with Brian Sanders, President & CEO of i9 Sports Corporation about: How do you build culture for kids in sport?Brian shares how i9 was developed in 2003 as a way to change the way youth sports are played. Seeing how competitive and political youth sports were becoming, they wanted to create a model that was kid-focused where they can learn how to play various sports, figure out what they are good at, and learn good sportsmanship in the process. What started in Tampa, FL has now expanded through a franchise system in over 975 communities.Hear the discussion on how they have established a strong, intentional culture throughout the organization and within each franchise driven by contracts made with all key stakeholders including coaches and parents. Their unique approach to implementing and holding people accountable to the contract drives a positive sports experience for all those involved. Brian discusses how you are going to have a culture whether you like it or not - so build an intentional culture and be clear on what you won’t accept.You can learn more about i9 on their website: www.i9sports.com and can follow them on social media @i9sports on TW and FB and @i9_sports on IN.Contact them to learn more about their franchise opportunities and help bring quality sport experiences to your community!Follow Just Go Play on Instagram @qualitycoaching to receive coaching insights and information. Just Go Play is the resource for parents, teachers, coaches, and athletes to understand how sports will help build skills for life. The mission is to help and encourage kids, parents, and coaches to enjoy sports and participate for life.