Business
My guest today is investor Stephanie Betters, and we are going to talk about how to juggle your real estate investing business with a demanding career and a family. I’m excited to learn how she manages to do it all. Stephanie has 3 businesses. She is the co-founder of Better Path Homes, a single-family residential wholesaling and new build company in Charlotte, NC. Stephanie is also the founder of SocialMediaREI, a Facebook Marketing company specializing in finding motivated sellers, and the founder of Left Main, a CRM for Real Estate Investors via a partnership with Salesforce. As if that weren’t enough, Stephanie has customized Salesforce so that the software can be used in your real estate investing business. She is a wife and the mother of 3 children, and she continues to work part-time as a Cardiothoracic Surgery Nurse Practitioner. Stephanie believes that her background in Medicine has been the key to her success in the business arena. Show Notes Learning how to juggle your real estate investing business with a demanding career is something a lot of investors struggle with. For the majority investors, real estate investing is a side gig in the beginning. After listening to the show today you will realize that there really is a way to get it all done, but you’re going to need help. Why these newlyweds bought a moldy foreclosure as their first property The challenges of living in their first house while renovating it How Stephanie and her husband have combined medicine and real estate investing Working insanely long hours: why those first few years were really hard Realizing they had to make a change Deciding what to get help with first How they have pivoted and changed investing strategies over time The decision to wholesale some properties when they had too many rehabs going at one time, and how that has helped grow their business How building an online presence has gotten them leads Using Facebook Ads to generate leads Their eye-opening $100K payday What made Stephanie to customize Salesforce as the CRM to use in her business Partnering with Salesforce so other investors would have access to the CRM Girl power in real estate: the part women play in real estate investing today Why having a strong support system if vital for men and women How to juggle your real estate investing business and a demanding career Why getting help in your business is the key to getting it all done Charting your path in real estate investing: why you need to narrow your focus, and exactly how to do that Quote “Start with what you love. What is it about the business that you love? Is it the deal analytics? Is it the step-by-step process? Is it talking to the homeowners? Is it organizing? What is it? We all have our thing that we love. Start there”. Be sure to stop by the Louisville Gal’s Real Estate Blog and pick up your freebies! .