In this episode Gordon Glenister, Global Head of Influencer Marketing at the BCMA, speaks to Sophie Crowther, Head of Talent (Asia Pacific) at top global agency Brave Bison to discuss how to manage campaigns tackling sensitive issues. Sophie talks about...

Influence Global Podcast

S2-E10: How To Tackle Sensitive Subjects

In this first episode, we look at the world of the Micro-Influencer; we discuss the role of the BCMA in the Influencer world; and look ahead to some exciting events coming up – plus, we have a pair free tickets to a major event to give away. Featuring Andrew Canter, Global CEOof The BCMA and influencers Sarah Mulindwa & Fernanda Zorzal.Presented by Gordon Glenister, Global Head of Influencer Marketing, BCMAProduced by Neil Whiteside, Cambridge 105 Radio & Freedom One

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Influence Global Podcast