Gary Takacs discusses whitening as a "Gateway Service" in terms of practice building. He recommends three steps to growing the whitening component of any dental practice: shade match, value pricing, and lifetime whitening.
Ultradent Products Podcast
Science
Gary Takacs discusses whitening as a "Gateway Service" in terms of practice building. He recommends three steps to growing the whitening component of any dental practice: shade match, value pricing, and lifetime whitening.