Business
EPISODE 33 | Guest: Jill Perardi - creative services manager, Visix, Inc.Interactivity is ubiquitous. Websites only work through interactivity. Social media is dependent on people interacting with each other’s content. Forums and reviews are crowdsourced. And, of course, our smartphones and tablets are interactive. If you’re using digital signage, your audience expects some form of interactivity, and will tune out if it isn’t on offer.But interaction doesn’t have to mean using touchscreens. Any way you can get your audience to participate in your digital signage messaging is a form of interaction. In this episode, we’ll look at a number of different ways your audience can become more than just passive receivers of your content, with lots of ideas to make your signs interactive.- Understand the benefits of interactive signs- Get ideas for different types of interactive content- Explore wayfinding, donor boards, timelines and more- Consider hotspots and voice activated signage- Learn how audiences can interact without using touchscreens Read the full transcript HERE Learn more about this topic in our Masterclass Guide 4: Digital Signage Design Guide