Business
Wondering if PR can actually help your brand grow? Or if the ROI of influencer marketing is good? Francis Bea tackles these questions in this episode of the Marketing Growth Podcast. Tune in to the conversation here: https://shanebarker.com/podcast/discussion-with-francis-bea-on-investing-in-pr-influencer-marketing/ In the episode, he also discusses the need for cultural mindedness for businesses. For more on this topic, check out this post: https://shanebarker.com/blog/multicultural-marketing/