Business
Is Your Business A Vitamin Or A Pain Killer? When Kimberly Lewis, co founder of CurlMix, organic products for curly hair, realized she was selling a vitamin and not the solution to her customers’ pain, she stopped in her tracks and pivoted with lightning speed. Leaving product, marketing and money spent behind to give her customers what they told her they wanted paid off quickly. On this week’s episode of Breakthrough, join Sara Roach Lewis as she talks with the millennial entrepreneur about turning her business on its head and how in less than five years she scaled to a $12 million valuation- with $5.5 million in sales last year alone. Kimberly is transparent about the sacrifices that are required when seeking funding, turning down an offer from Shark Tank, her billion dollar plans and the free in-house genius who helped make it all happen.