Business
Today, I’m talking with , the CEO and Co-Founder of , a simple yet powerful CRM for small businesses selling B2B. I love talking with CRM founders to dig into how they’re standing out in one of the most competitive spaces in SaaS—especially when they haven’t gone super niche with their positioning. Jeroen’s insights today did not disappoint. In our chat, Jeroen shares how he and his team built a “Customer Value Machine” that fuels Salesflare’s rapid growth and how he’s navigated the challenges of scaling a company.