Business
John Traver began working at Samuel's Sweet Shop during high school. After graduating from college, he returned to Rhinebeck, NY to manage the store. When John's dear friend and mentor, Ira Gutner, owner of Samuel's, passed away suddenly, local residents Hilarie Burton, Jeffrey Dean Morgan, Andy Ostroy, Phoebe Jonas, Paul Rudd and his wife Julie approached John with a proposal to become partners and purchase the store. Six years later, John explains how they have adapted during a pandemic and how the Village of Rhinebeck is managing well by embracing outdoor spaces. Get ready to be inspired by this story and by a community that values and supports local businesses.