Technology
The news reached us at Popular Technology Radio recently that Jony Ive will be departing from Apple after many years of splendid and revolutionary product design. This departure comes with an asterisk, as he will be setting up shop in a new design studio and his first customer will be Apple. Award Winning Product Design Consultant, Todd Metlen, discusses Jony Ive's unquestionable impact on the world of design and consumer electronics, the nuances of product design, his time at Nokia, and the impossibility of maintaining brand loyalty. Join us as we toast Jony Ive in his new venture and thank him for what he has given the world thus far. [00:00:00] Revolutionary Product Designer Jony Ive [00:05:39] How a Design Focus Elevated Apple [00:12:30] Limitations of Form Follows Function [00:19:50] Airplane Mode, Nokia, and Obsolescence [00:28:18] Difficulty of Maintaining Brand Loyalty [00:35:51] Product Design vs. Architecture