JSRE 356 Susan Lassiter-Lyons on Getting the Money

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Just Start Real Estate with Mike Simmons

Business


Do you need help investing in real estate? Do you understand how to grow, scale, and profitably build your company into the business that you want it to be? You’re in luck! I’ve been working for the past several years with some of the most successful real estate investors in the industry and from around the country. Names such as Andy McFarland and Bill Allen, along with myself, have built a program called “Seven Figure Flipping.” This exclusive mastermind and coaching program is designed to get you and your business to the next level. Interested in finding out more? Email me at Mike@juststartrealestate.com with the subject line “help,” and we’ll get on a call together to see if this program is a good fit for you and your business. In this episode, I interview Susan Lassiter-Lyons. Susan is an investor, entrepreneur, author, and investment coach to assist people in creating wealth. She’s the CEO of Lassiter Publishing Group, a financial publisher specializing in income and growth opportunities. If you’re looking to succeed, read Susan’s book Getting the Money. She reveals her step-by-step approach to getting money. This is not for people who can quickly get money from lenders, this is for the start-up entrepreneur who is interested in building their capital and wealth, but they don’t have the start-up money. Susan is very candid in her methods and leaves nothing to spare in her book. She explains, in detail, how to grow from a one-person team to a larger company and how to find and secure the money for your company to thrive. Susan first dives into money lending and how you should view money lenders. Don’t look at money lenders as an all-powerful entity. Look at them as personal investors - they are sharing with you their money because they can’t do the work you are doing. Check your mindset when you are asking for money - how are you viewing yourself concerning the person who is investing in you and your company? Next, she moves into identity and how many flippers don’t want others to know they are flipping. We call this the “secret identity.” Listen in on how my wife and I were caught flipping houses at Sunday dinner with my family. Listen in to find out how being passionate and excited about your company will create energy around you and make others want to invest in your company. Learn about how you can leverage yourself and your level of expertise into larger syndications. Find out about the concept of being “big time” on how to be able to “shoot higher” with your business to be able to scale and grow.